THATCOPYADDICT / WORKING NOTES

Let Arabic Into the Brief

Bring both languages into the decisions while those decisions can still change.

10 PAGES / PDF / 45-60 minutes

Make something useful.

You will leave with a bilingual brief and a review plan that names who can change what.

  • A completed bilingual briefing example
  • A practical review and change process
  • An ownership worksheet

For creative leads, producers, strategists and account teams commissioning bilingual work.

Worked examples, practice and a reusable worksheet. Read on screen or print the worksheet.