THATCOPYADDICT / WORKING NOTES
Make a public service, its useful consequence and its limits understandable.
10 PAGES / PDF / 45-60 minutes
Make something useful.
Leave with a service message, a creative execution and a check for claims, access and delivery.
- A method for turning institutional information into a useful encounter.
- A worked public-service launch with actual copy and a film sequence.
- A reusable sheet for eligibility, limitations and action.
For creative and communications teams explaining public services.
Worked examples, practice and a reusable worksheet. Read on screen or print the worksheet.


