THATCOPYADDICT / WORKING NOTES

Government Work People Want to See

Make a public service, its useful consequence and its limits understandable.

10 PAGES / PDF / 45-60 minutes

Make something useful.

Leave with a service message, a creative execution and a check for claims, access and delivery.

  • A method for turning institutional information into a useful encounter.
  • A worked public-service launch with actual copy and a film sequence.
  • A reusable sheet for eligibility, limitations and action.

For creative and communications teams explaining public services.

Worked examples, practice and a reusable worksheet. Read on screen or print the worksheet.